Jason Reichl co-founded Go Nimbly, the first revenue operations consultancy with the goal of allowing high-growth companies to increase the revenue of each of their customers by 26% through eliminating operational silos.
Since 2013, they’ve transformed the most innovative SaaS and PaaS businesses from the inside, exponentially improving the way they are able to deliver the Go To Market experience their customers demand.
I believe in the integral role empathy plays in creating trust in a partnership, and at Go Nimbly, trust is at the heart of everything we do. As RevOps consultants, we’re hyper-aware that we rise and fall along the same tide that moves our clients. If we are successful, it is because we have changed others for the better.
~ Jason Reichl
Q: What would you like to see your team accomplish in 2019?
I would like to see us really push the accelerator on transforming how operators do their jobs at SaaS companies. We are growing 100% year over year but there are far too many high growth tech companies that should be structuring their operations in the Rev Ops model. We just don’t have the time to work with each company. That’s why we are hoping that through thought leadership and publishing our frameworks, we can help every operator at every SaaS company.
Q: Who is your role model or hero?
Right now I’m really into the work that Jake Knapp did with his book, “Sprint”. Bringing design thinking to everyone at a business is a really amazing feat and one that Jake handled very well.
I am also inspired by Jon Miller, the CEO of Engagio. I think his complete guides on Account-Based Marketing and the giving of clear direction and structure to ABM has really impacted the urgency with which businesses have begun to adopt ABM techniques.
I’m hoping my team can learn from Jake and Jon while educating tech companies on how to structure their operation teams.
Q: What is your favorite book?
One of the things I believe in, which is also part of the culture at Go Nimbly, is constantly improving at your craft. Part of that culture means always adapting frameworks and applying them to what we do. Right now, because I’m scaling a company rapidly, I’ve been into “How to Be a Great Boss” by Justin Kerr. I also enjoy anything by Jason Fried or Tim Ferris.
One of the things I believe in, which is also part of the culture at Go Nimbly, is constantly improving at your craft.
~ Jason Reichl
Q: Do you use any specific method or system to run daily operations?
We believe that, as a product team, your operations team should be working off an operational roadmap that guides the company to its North Star. I’m an advocate for prioritizing the important vs. urgent and using time boxing to really get stuff done.
We met Jeremy Redleaf while I was doing a speaking engagement in New York. Jeremy co-created Cave Day, which teaches people how to keep deep focus and have a new relationship with work. I’ve found this system extremely useful and I would like to incorporate into my daily flow.
Q: Looking back - if you could advise a younger version of yourself to do something different - what would it be?
As cliche as this sounds, be present. Lead with joy. I was so competitive in my younger years I think I closed myself off to have deep relationships with my peers. I regret that. I also think I spent too much time wishing I had a mentor and not enough time trusting my own gut. I think mentors are great but you really start to grow when you stop modeling other peoples behaviors and start holding yourself accountable to your own beliefs and guiding principles.
I think mentors are great but you really start to grow when you stop modeling other peoples behaviors and start holding yourself accountable to your own beliefs and guiding principles.
~ Jason Reichl
Twitter: @betterjason
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